Anthropic Unveils iPhone App and Premium Business Plan

Anthropic Unveils Enterprise-Focused Team Plan and iOS App for Its Generative AI Platform

With an impressive $7.6 billion in funding, Anthropic, a leading generative AI startup, is introducing a new paid plan tailored for enterprises, including those in highly regulated sectors such as healthcare, finance, and legal. The company is also launching a new iOS app to expand its reach.

Team Plan: Empowering Enterprises with Advanced AI Capabilities

The Team plan offers customers prioritized access to Anthropic’s Claude 3 family of generative AI models, along with enhanced admin and user management controls. Scott White, product lead at Anthropic, explained the rationale behind the introduction of the Team plan:

“Anthropic introduced the Team plan now in response to growing demand from enterprise customers who want to deploy Claude’s advanced AI capabilities across their organizations. The Team plan is designed for businesses of all sizes and industries that want to give their employees access to Claude’s language understanding and generation capabilities in a controlled and trusted environment.”

Enhanced Features and Upcoming Additions

Compared to Anthropic’s individual premium plan, Pro, the Team plan offers increased usage per user, enabling significantly more chats with Claude. Team customers benefit from a generous 200,000-token (~150,000-word) context window, ensuring that the AI maintains a strong grasp of the conversation flow and avoids forgetting recent content.

In the coming weeks, the Team plan will introduce collaboration features such as citations to verify AI-generated claims, integrations with data repositories like codebases and customer relationship management platforms (e.g., Salesforce), and a canvas for team members to collaborate on AI-generated documents and projects.

Leveraging Tool Use Capabilities

Team customers will soon be able to utilize tool use capabilities for Claude 3, currently in open beta. This feature allows users to equip Claude 3 with custom tools to perform a broader range of tasks, such as retrieving a company’s current stock price or local weather information, akin to OpenAI’s GPTs.

The Shift from Experimentation to Full-Scale Deployment

White emphasized the significance of the Team plan in capturing enterprise market share as companies transition from AI experimentation to full-scale deployment in pursuit of transformative business outcomes. However, Anthropic may face challenges in convincing businesses to adopt their AI solutions, as evidenced by recent surveys indicating skepticism among executives regarding the immediate business value of generative AI.

Despite these hurdles, Anthropic remains confident in its ability to deliver concrete business value through its advanced AI capabilities and enterprise-focused offerings like the Team plan and the new iOS app.

Anthropic Unveils Team Plan and iOS App for Its Generative AI Platform

Anthropic, a leading player in the generative AI space, has announced the launch of its Team plan and iOS app, signaling a significant push into the enterprise market. With corporate spending on generative AI projected to skyrocket to $15.1 billion by 2027 according to IDC, Anthropic aims to capitalize on this growth opportunity.

Team Plan: Tailored for Businesses

The Team plan, priced at $30 per user per month with a minimum of five seats, offers a competitive alternative to OpenAI‘s ChatGPT Enterprise. Anthropic’s offering includes features designed to meet corporate compliance and governance requirements, making it an attractive choice for businesses looking to integrate generative AI into their operations.

“Anthropic’s Team plan is competitive and affordable considering the value it offers organizations. The per-user model is straightforward, allowing businesses to start small and expand gradually. This structure supports Anthropic’s growth and stability while enabling enterprises to strategically leverage AI.”

Anthropic’s strong financial position, bolstered by investments from Amazon and Google, allows the company to focus on organic growth and convincing businesses of the superiority of its generative AI offerings.

iOS App: Bringing Claude to Mobile

Alongside the Team plan, Anthropic has launched an iOS app that provides access to its flagship AI assistant, Claude 3. The app offers free access as well as upgraded Pro and Team access, syncing seamlessly with the web client. Users can leverage Claude 3’s vision capabilities for real-time analysis of uploaded and saved images, such as summarizing charts from a presentation.

Image Credits: Anthropic

The iOS app aims to make Claude an integral part of users’ daily lives, both personally and professionally, complementing the web interface and API offerings. As Anthropic continues to refine its technologies, the company plans to explore new ways to deliver value across various platforms and use cases.

The Future of Generative AI in the Enterprise

With the launch of its Team plan and iOS app, Anthropic is well-positioned to capture a significant share of the growing enterprise generative AI market. As businesses increasingly recognize the potential of this technology to transform their operations, Anthropic’s offerings provide a compelling and accessible solution.